Here is an excellent article by Steve Watson on WordPress. I agree with Steve.. I love wordpress for all the reasons below but also because it empowers the website owner to take control of the website and content creation once it is set up.
Ok I may be going back to basics here but that’s what this site is about, helping the newbie’s and intermediate WordPress users with their websites & small businesses. Continue reading
The Digital Marketing Consultant and Digital Marketing ServicesIs your website outdated? An outdated website can lose customers by not having a professional image, being complicated for users, or having the user click too many times to find the product or service they are looking to purchase. Is your website attracting new customers? In order for your website to be effective information should be available easily for your customers and the product displays inviting. Your company can use digital marketing services and various marketing techniques to keep your website relevant to the consumer, user friendly and profitable. Continue reading
Came across this excellent article on the Mashable website from Webtrends. It covers 5 Key points that you need to consider when building an in-house Social Media Team. 
Building any kind of team is a challenge, but pulling together the people who are going to represent your company in the social media arena is a particularly tricky task. What is the ultimate purpose of your social media team? Do you hire experts from outside the company or utilize existing employees? What do you look for in a social media executive? We talked to professionals who have gone through the process — from big global businesses to small companies — to try and find some answers to these questions. Continue reading
Thomas Power delivers a talk on The Future of Social Networks.
When Michael Stelzner started using social media to market his business, he focused exclusively on Twitter. “My first attempt at using Facebook for business was a big flop. I was pretty convinced I could just use Twitter for business.” Stelzner is a well-known white paper writer, author of the book Writing White Papers: How to Capture Readers and Keep Them Engaged and founder of Social Media Examiner. But he literally had to be dragged kicking and screaming onto Facebook. “I thought it was just for college kids,” Stelzner says. Then a friend he respected invited him to join, so he did. But within a short period of time, he stopped updating his Facebook page. “I spent a lot of time on Facebook and frankly accomplished little. At least on Twitter I knew I could strictly talk business.” So he just fed his Twitter updates into his Facebook profile and fan page. “All along I was treating my Facebook page like Twitter. I thought that by simply posting updates I would build a loyal following.” Things changed when Mari Smith showed him the right way to use Facebook. Watch the above video to learn more about Stelzner’s Facebook story. Continue reading
